Facebook Messenger Email Notification: How to Get an Email Alert When a Hot Lead Is Talking to Your Bot

Today I’m going to show you how to send yourself an email alert when there’s a hot lead talking to your Facebook bot.

Harsh truth: Visitors to your website are abandoning your sales funnel before you have a chance to capture their lead info or answer their questions.

Wouldn’t it be nice to know that when someone is on your site, looking at your offerings, and has a question, when they ping your bot, your bot immediately pings you?

That’s what you can do with the email widget in MobileMonkey PRO in 1 step. So. Easy!

We’ll go over:

  1. The 1 Step Process for Facebook Messenger Email Notifications
  2. Customizing Your Facebook Messenger Email Notifications
  3. When to Set Specific Triggers for your Facebook Messenger Email Notification: A Few Primo Messenger Funnels
  • Send yourself an email alert when a lead fills out a form.
  • Send yourself an email alert when a lead asks for a human.
  • Send yourself an email alert when a lead qualifies themselves as high value because they chat with a bot on a specific page.

Here we go!

The 1 Step Process for Facebook Messenger Email Notifications: Add the email widget to any dialogue when it signifies a hot lead #boom

Just add the MobileMonkey PRO email widget feature to any dialogue you’ve created.

The user will be interacting on the bot, business as usual, and when he or she reaches a certain point, MobileMonkey will send you an email to the email address you’ve indicated with the message you designed!

This is what you’ll see when the hot lead dings your bot. You’ve got mail!

Here’s a quick rundown of how exactly to do it:

In MobileMonkey’s Bot Builder, find the dialogue for which you want to add an email alert. Find the spot in the dialogue where the email notification should go and select Add Widget.

Select the “email widget.” It’s a PRO feature, so make sure you have a MobileMonkey PROaccount.

Set up the reply-to email.

You can pick any email address you prefer. If there will be multiple people receiving these notifications, then it’s best to add an email address that can be easily accessed by an admin or manager.

Next, you’ll add your email address in the to line, an email subject, and then the email body.

This is so easy it hurts.

The rest is up to you to decide when you want those emails coming at ya and what you want them to contain.

So. Check this. You can try this bot out yourself by clicking on this link. Click or tap and experience the power!

Customizing Your Facebook Messenger Email Notifications

So, what if you want to spice things up a bit?

Also easy.

(Bonus tip: Nothing in this tutorial is going to be “hard,” “advanced,” or “difficult.” Just so ya know.)

When creating your dialogue, you’ll ask for the user’s name, email, or any other important information.

For example, this bot sequence includes a quick question on the user’s mood — donkey or unicorn.

When you create these answers, be sure to save them to a specific attribute.

Then, in order to include the lead’s information in the email, you will customize your email body by adding those attributes.

  • Name: {{first name}} {{last name}}
  • Email: {{EMAIL}}
  • Mood: {{MOOD}}

MobileMonkey will draw from those pre-saved attributes when it populates the message with the correct information.

The double curly brackets are ways to define attributes in the email body. Don’t worry about hunting-and-pecking on your keyboard for the curly brackets. Instead, just click the little pointy bracket icon in the email widget and select the correct attribute from your list.

That will drop it into your email body, and you’re set.

When to Set Specific Triggers for your Facebook Messenger Email Notification

There are plenty of occasions when you might want to set up email notifications on your Messenger bot sequences.

Here are some specific email alert triggers that may be useful in your sales funnels:

Send yourself an email alert when a lead fills out a form.

This involves adding the email widget as explained above.

Send yourself an email alert when a lead asks for a human.

In some cases, you may want to receive an email notification when a lead requests to speak with a human.

For this bot, we’ve set up a Q&A trigger.

To create a Q&A trigger, go to the Bot Builder, and then Q&A.

In this case, we’ve created a Q&A bot that allows the user to request to speak with a “hooman.”

If any user types “hooman,” then they will receive the dialogue.

The dialogue starts off with a qualification question to make sure that the user actually wants to interact with someone live.

Next, the bot will get the user’s email address.

Once the email address is confirmed, the bot finds out whether to take the conversation to live chat or email.

The final question the bot asks is for anything that the user would like to ask about.

You may want your bot to have fewer (or more) qualifying questions. We’ve added a series of questions in this bot, because you don’t want to invite too many email alerts from leads who didn’t intend to ping you.

At this point, you’ll receive the email notification.

Just like that, presto, you’ve got the email alert in your inbox.

Make sure to include a note to the user that their request has been acknowledged.

Boom. That’s it.

Be a Unicorn in a Sea of Donkeys

Get my very best Unicorn marketing & entrepreneurship growth hacks:

  1. Sign up to have them sent to your email directly

2. Sign up for occasional Facebook Messenger Marketing news & tips via Facebook Messenger.

About the Author

Larry Kim is the CEO of MobileMonkey — provider of the World’s Best Facebook Messenger Marketing Platform. He’s also the founder of WordStream.

You can connect with him on Facebook Messenger, Twitter, LinkedIn, Instagram.

Do you want a Free Facebook Chatbot builder for your Facebook page? Check out MobileMonkey!

Originally posted on Mobilemonkey.com


Facebook Messenger Email Notification: How to Get an Email Alert When a Hot Lead Is Talking to Your… was originally published in Marketing and Entrepreneurship on Medium, where people are continuing the conversation by highlighting and responding to this story.